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Improving Your Business Marketing

When our business hit a major lull a few years ago, I knew that I needed to take a second look at our marketing tactics. It was frustrating, but I knew that I might be able to turn things around. We started working with a professional marketing agency, and they really helped us to improve our online presence. We were also able to build our brand locally, which really seemed to help. This blog is filled with great articles about how to market your business, and why you should spend the time focusing on advertising. You never know, it might save your business.

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Staying Ahead Of The Competition: The Role Of PR In Hospitality Branding

5 July 2023
 Categories: , Blog

There's no doubt that the hospitality industry can be competitive. With travel deals becoming more accessible, customers have a wide variety of options to choose from. For businesses in the hospitality industry, this means that they must stay competitive if they want to remain successful and continue to bring customers through their doors. One way that businesses in the hospitality industry can stay ahead is by hiring a PR firm. Here's how a PR firm can help your hospitality business. Read More …

Optimize Your Market Research Project Management For Maximum Success

31 March 2023
 Categories: , Blog

When you're running a market research project, you need to stay organized and efficient from the beginning. This means taking the time to optimize your project management efforts. With the right strategies, you can ensure your projects get done on time and yield quality results. Take a look at three key ways to optimize your market research project management efforts. Set Clear Expectations From the Start Before beginning any market research project, ensure everyone involved clearly understands what is expected. Read More …

Brighten Your Clients’ Lives With Promotional Branded Candles

28 November 2022
 Categories: , Blog

A lot of people think of pens and other office items when they think of custom promotional products, but there are many products that people can use in their homes, too. If you're looking for some promotional items that are less common, spend some time browsing a large promotional product company's website. Many of these companies have several different candle products that you can customize to hand out. You might think of reserving these products for your best clients, given that they're more special than pens and other everyday things. Read More …

4 Reasons To Pair With Marketing Companies For New Product Launches

27 July 2022
 Categories: , Blog

If you have a great new product idea, you have no reason to venture off into the idea all on your own. Once you develop a prototype, your goal is to reach the market quickly and find success with the product. When you work with marketing companies, you have a set path forward and can eliminate a lot of the busy work. Look at some of the benefits a marketing company will bring your product and how success can make a huge difference in the profits you earn. Read More …

Advertising Your Company On Billboards

29 April 2022
 Categories: , Blog

Effectively utilizing billboards in your company's marketing campaign can be an essential step for growing the company by exposing it to new potential customers. While billboards are among the older types of modern marketing strategies, they are surprisingly complicated in the range of factors that will have to be considered to ensure that the billboard provides the business with strong results. A Review Of The Local Area's Demographics Should Be Completed  Read More …