About Me
Improving Your Business Marketing

When our business hit a major lull a few years ago, I knew that I needed to take a second look at our marketing tactics. It was frustrating, but I knew that I might be able to turn things around. We started working with a professional marketing agency, and they really helped us to improve our online presence. We were also able to build our brand locally, which really seemed to help. This blog is filled with great articles about how to market your business, and why you should spend the time focusing on advertising. You never know, it might save your business.


Aligning Your Radio Advertising Demographics With Your Target Audience

3 January 2019
 Categories: , Blog

Radio advertising is an excellent way to augment existing marketing campaigns. There are very few things as ubiquitous as a radio, and radio ads are often being played to a captive audience. However, if you want to get the best results, you'll need to ensure that your radio advertising aligns with your target audience. Create Your Buyer Personas Every advertising campaign needs to start with the creation of buyer personas to match your core audience demographics. Read More …